FAQ
Audit questions, answered.
How is this different from a free SEO checker?
Free checkers score the SEO surface — meta tags, page speed, broken links. They don't touch AI search. ChatGPT and Perplexity now answer ~30% of commercial queries before the user ever clicks a search result, and free tools don't even know that's happening. This audit measures both, and tells you which fixes change which side.
Will the fixes actually rank me higher?
Fixing fundamentals doesn't guarantee rankings — but ignoring them guarantees you stay behind. The audit tells you what's broken, what's missing, and what your competitors already have. Whether you ship the fixes is the part I can't do for you (unless you upgrade to the strategy tier and book the call).
Do you do the fixes for me, or just identify them?
The Quick scan and Full audit identify and prompt — your developer ships them. The Audit + strategy tier includes the call where I walk you through implementation, and we can negotiate a separate fixed-fee implementation engagement after that. Most fixes are 1-3 hours of dev time per fix.
How fresh is the AI-citation data?
Live, run at audit time. I literally query ChatGPT, Perplexity, and Google AI Overviews with your category keywords during the audit, capture whether you're cited, and screenshot it. AI citation patterns shift weekly, so the audit is a snapshot — that's why the Full tier includes a re-audit after fixes ship.
What if I'm a local business — does AI search even matter for me?
More than you think. "Best [X] near me" is now an AI Overview surface for ~60% of local categories. If your competitor's Google Business Profile is rich and yours isn't, the AI surface picks them and skips you. The local-SEO checks in this audit are tuned for exactly this case.